About
Our Story
Aspire began as a bold idea in the early 2000s: to create a space where women leaders could thrive in a world that often overlooked their potential. We were the first pioneering organisation in the UK to focus on coaching and leadership development specifically for women leaders, breaking new ground in an era when gender equality was rarely part of the leadership conversation.
We were founded by Dr Sam Collins, one of the UK’s earliest professional coaches. She has been honoured by Her Late Majesty Queen Elizabeth II as "One of the Top 200 Women to Impact Business & Industry", featured as "One of the Top 10 Coaches in the UK" by The Sunday Times and by CNN as "A Woman Changing the World".
Aspire was born from a deep conviction, that life, careers and leadership should be inclusive, purposeful and transformative. We work with managers, directors and executives from global corporations, leading charities, government agencies, entrepreneurs and law, accounting and consultancy firms.
Our Evolution
From those early days, Aspire has grown into a global movement with a proven track record of impact. We’ve worked with thousands of individuals and organisations worldwide, delivering programmes, coaching and events that have changed careers, cultures and communities. Our history gives us credibility; our results give us confidence. And now, as the world faces unprecedented complexity, our mission is more critical than ever, to create 1 Million Change Leaders by 2030.
Today, Aspire is leading the way with Gender Equality for the Human Era, a modern, inclusive approach that embraces women, men and gender diverse individuals. We’ve developed a Collective Intelligence framework that equips leaders and organisations to harness diversity, psychological safety, and collaboration to solve complex challenges. This is not about “fixing women” or token inclusion; it’s about building systems where everyone can thrive.
Join Us
We're bringing together practical transformation with a deeper understanding of human potential, helping create leaders who can handle today's challenges while staying human and making a real difference in the world.
